What do millennials expect when they are interested in buying their own oven, fridge, or washing machine? What do future generations of appliances need to be able to achieve in the home in order to reach customers who no longer see their purchase as a necessity, but rather as a desire? The change in planning and shaping the private world is in full swing. Smart home, artificial intelligence, robotics, minimalism, and customization are in vogue. Beautiful, economical technology and intelligent, intuitively controlled applications are sought-after. KURZ lets you experience what’s possible thanks to extremely thin film technology, premium finishing, new materials, and integrated sensor technology: in terms of design, functions, and the innovative combination of both worlds. We pave the way for even greater ease-of-use with unique aesthetic and functional options. With us, new generations of products become fully-fledged design elements and even more striking brand ambassadors. They become more individual, but at the same time more robust, hard-wearing, and durable. And as a manufacturer, you can profit from a continually optimized value chain.
NEW! Efficient customization at the highest level. Experience what individualization makes possible: A washing machine panel becomes a stylish eye-catcher with IMD UNIFY. This is KURZ’s solution for the trend towards open plan living. The basic decoration is produced in series in the economical IMD process and can be subsequently customized via digital printing. In combination with freely assignable buttons, special edition designs, different language versions, logo variants, and much more are created. IMD UNIFY is so attractive for anyone who wants to design closed surfaces flexibly. Pioneering and advanced components individually tailored to your customers’ requirements can be easily created. An additional bonus for the environment: You save on buttons and switches, numerous transport routes and work steps. Your CO2 balance will improve.
The advantages of customization with IMD UNIFY:
- Series production and individualization can be achieved at the same time
- Touch operation with seamless, homogeneous surfaces, with backlighting and curved control panels or displays
- Unlimited design and customization options
- Integration of appliances into open plan living areas
- Efficient processes, as material and process steps are reduced
- Can be used for recycled materials
- Surfaces are recyclable
- Incredible design variety
- Trends can be implemented quickly
The design of the future is dominated by elegant, seamless surfaces. For manufacturers of consumer electronics and household appliances, this means both more freedom in design and new ideas. How, for example, can sustainable and durable decoration of control panels be achieved? How can special series be efficiently and cost-effectively implemented in different languages? The KURZ Group presents an innovative solution with IMD UNIFY.
Smarter living: KURZ again at the forefront
With virtual assistants like Alexa and Siri, the journey into new dimensions of life has just begun. Once speed has been increased, the trip will continue rapidly. In the smart homes of today and tomorrow, there’s a need for anything that makes living even more intelligent, intuitive, comfortable, and safe: from wireless, ultimately non-contact, control of light, heating and garage door, to programming and automatic operation of household appliances, door locks, blinds or awnings. As a supplier designing and developing new smart home solutions, you can rely on the aesthetic and technical expertise of KURZ in the integrated user interfaces and control elements. We advise your designers and developers in advance so that highly functional and visually sophisticated control panels, control surfaces, and displays for touch and gesture control emerge. Under attractively designed surfaces, high-performance sensors are arranged, which take over functions tailored to your wishes. In the inactive state, such control surfaces unobtrusively recede. When someone approaches or taps on them, they get ready for a wide variety of applications. And all of this can be effectively staged with light, color, and other aesthetic accents in the plastic surfaces.
Form and function inseparably united
Gone are the days when built-in cookers and vacuum cleaners were controlled by keys and buttons. KURZ replaces them with innovative surfaces, in which design, function, and sensor technology merge into a symbiotic unit. We help you give your home appliances even more beautiful, emotional, and intuitive decors. At the same time, you have the opportunity to reinvent functions and design device controls even more reactively and interactively. The design expertise of KURZ can be drawn on to create decors that are tailored to product series, right up to decor combinations for entire product lines. The key to high-performance functionality lies in the PolyTC® sensor films developed by PolyIC. In contrast to Indium Tin Oxide (ITO) films, they boast high-resolution metal structures on polyester substrates. This material combination is called metal mesh. It provides more elasticity with extreme conductivity, which allows the integrated sensors to deform better. Surfaces can be adapted even more flexibly to curved and three-dimensional device shapes: without loss of conductivity, and with a plastic thickness of 2.5 cm or greater.
Touch displays and gesture control: indispensable today!
High-performance sensor technology gives product designers maximum creative freedom. This makes it possible to design homogeneous surfaces for large and small household appliances. All integrated switching and control elements are interwoven to form a perfect unit and can be activated with a touch and gesture function. Customers expect the same comfort they are used to from their smartphones. KURZ is optimally prepared for this mega trend and has production-ready answers, for example, for new XXL-size household appliance screens:
This creates an exclusive look with freely assignable buttons and controls. Home appliances can be customized in even more demanding ways - premium models, for example, feature more program options in the control panel than standard appliances
This makes it possible to implement tailor-made touch accuracy for every application
Production is possible even in small quantities with maximum customizability via specific sensor programming
The Functional Foil Bonding (FFB) process integrates the touch sensors into the finished plastic carriers fully automatically, quickly, and easily.
The entire range of manufacturing processes developed by KURZ can be seamlessly integrated into your existing production lines. Regardless of the location of your production or final assembly, our know-how is at your disposal: for increased efficiency, lower costs, more sustainability, and leaner value chains.
You might also be interested in
Orofin – online
Magazine from KURZ
Take a look with us into the future of surface decoration and find out what is already possible today. Get inspiration and new ideas, hear exciting stories and learn more about innovations from the world of KURZ!
Making every product unique
KURZ realizes this claim with more than 5,500 employees at over 30 global locations. KURZ is a world leader in surface finishing and produces in Europe, Asia and the USA according to the same high quality and environmental standards.