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KURZ @ CES2022

Mission (In)Visible

Experience the future of surface decoration, designed for recycling!


Surface decoration Consumer Electronics

Consumer electronics - smart surface is king

Consumer electronics isn’t just about products. Whether smartphones, flat screens, or notebooks - the technical possibilities also raise expectations about functionality and design: they are expected to be intelligent, aesthetic, pleasant to the touch, and boast brilliant colors, too. KURZ meets these wishes with the In-Mold Decoration (IMD) process. Extra-thin layers of varnish on the surface make the warmth of wood, the pleasant texture of leather, or the smoothness of metal both visible and palpable. These layers are far less sensitive than real materials. Light or sunscreen, for example, can hardly harm them. The special advantage for manufacturers is that haptic and visual effects are transferred in one single process step. At the same time, the high product and processing quality is kept consistent - with large volumes. Top functionality meets intelligent design.

Design: no limits. Bacteria: no chance.

The latest developments in consumer electronics have inspired KURZ to create spectacular new products. Because we are your partner when it comes to developing impressive first mover solutions. This applies to innovative designs as well as to sustainable and economical processes.
Our KURZ BIOFENSE® antibacterial surfaces make a lasting contribution to surface hygiene.  Fascinating indium design enables metallization without electroplating, suitable for modern smart 5G applications.
We focus on two aspects in particular: We want to combine the advantages of series production with the possibilities of individualization and using our resources responsibly. The designs and touch operability of our Boom Box concept do not affect the recyclability of your products. And KURZ BIOFENSE® surfaces look just as high-quality on recyclates, as on new plastic material.

Shine bright: 3D surface designs with indium

Sensational reflections combined with color, design, and real chrome looks are the latest trends from KURZ. The incredible design variations offered by indium-based metallization can even be seamlessly and precisely transferred to components up to 1,000 mm wide. Indium has another advantage: It is particularly suitable for Shy Tech designs and 5G technology. Backlighting provides additional orientation and design highlights.
KURZ also thinks sustainably with this decoration. Indium metallization is possible in the efficient IMD process. This wafer-thin real metal layer also does not impair the recyclability of the components and is ideal for finishing recycled plastics.


Haptic designs of your choice

Smartphones that feel warm and velvety. Leather or wood design with a smooth finish, color gradients with a sturdy grip: with IMD from KURZ you can offer your customers unlimited variety. Design and functionality become one, creating a unique user experience. The soft-touch coatings with different haptic options are durable, scratch- and dirt-resistant, as well as sound-absorbing. Even transparent topcoats can be given a pleasant feel. Various textures that can be incorporated into the coatings further enhance the tangible effect. The times when all artificial surfaces felt the same are over. Let your product speak for itself and take advantage of the opportunities offered by KURZ, with innovative IMD technology. Make consumer electronics an experience and delight your customers. Our design team will accompany you on this fascinating journey.

First and second surface decoration: for special depth, haptics, and brilliance

Most people like things smart - be it smart homes, smartphones, or smart soundbars, to name just a few examples. Nowadays, technical sophistication also needs to be reflected externally. Just think of shimmering matte notebooks, futuristic mouse designs, or smartphones whose exterior not only looks like brushed metal but feels like it too. The magic words are: first and second surface decoration. With this technique, we give the most diverse surfaces their special effect, no matter whether they are flat or curved. Take surface refinement to the next level with us.

As smart as the devices: holographic surface designs with IMD

Design meets function: backlight effects and capacitive surfaces from KURZ

Carbon, wood, metal, or leather: plastic surfaces from KURZ not only look deceptively real, they feel amazing also. These effects not only delight the eye, but also the fingertips. Offer your customers a sensual product experience. We support you with our sophisticated concepts and decoration solutions. Partial or full-surface backlighting, fascinating color schemes, smooth finishes, a pleasant feel - innovative backlight effects will make your products unique. Benefit from our expertise in combining sensors and design in one component. Tailored to your needs.

Trendy finishing techniques

Design that not only delivers top-notch functionality but also meets the highest expectations on the outside: thanks to KURZ and its cutting-edge processes. Our solutions are a perfect symbiosis of design and functionality. KURZ turns consumer electronics into a fascinating experience.

Curious where all the ideas come from that make your products so unique? Find out more about our design workflow.



One of our strengths is the consultation on the product together with the customer. Our team of qualified specialists develops suitable solutions for your surfaces. Contact us now and let us inform, advise and inspire you.

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You might also be interested in

Indium-based metallization, environmentally friendly alternative to electroplating.


Haptic effects for surfaces with a tangible structure.


Spacewood Naturals: extraordinary woods are imitated in a deceptively real way.


KURZ BIOFENSE: Repel bacteria in the long term and sustainably.


Smart Surfaces: Intelligent product design concepts on one surface.


IML decoration by KURZ - integrate sensors in plastic parts and control them by touch or proximity.



Create innovative user experiences with Touch Control



Innovative soft-touch effects for effective sound optimization in the car.



Our decoration processes at a glance