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Print Mold Design PMD

The evolution of completely new 3D designs with colors, light, and functionality

LEONHARD KURZ has had a long tradition of striving to put classic production technology on a completely new footing. The Print Mold Design (PMD) technique presented here uses classic silk-screen printing technology.

But KURZ would not be KURZ if it didn’t let you enter an unprecedented world of 3D design aestheticswith integrated user functions for your products. It’s our subsidiary BURG DESIGN in Steyr, Austria, that has inspired us to go down this path and is setting the pace. What is the core competency of today's creative minds here, can help you think up future product innovations - and, of course, develop designs, optimize your manufacturing processes, and outperform your competitors.

Print Mold Design (PMD) - technical details at a glance

The PMD method is a complex, multi-step process. With its help, plastic elements for a wide range of industrial sectors can not only be printed with colors and shaped in three dimensions; the precise sequence of individual processing steps also ensures that unique new refinements with a spectacular look and integrated touch functionality are created:

  • Silk-screen printing stencils are used to print the design, color by color. The high-precision controlled overprinting of colors creates the finest filigree and futuristic looks with a variety of coloristic effects. The plastic sheet can be printed on one side or on both sides

  • In the next step, the printed plastic sheet gets its later plastic ‘face’ through thermoforming. It is shaped three-dimensionally according to the defined product geometry

  • This is followed by 3D punching: here, the outer edges and profiles of the plastic element are refined, on the one hand. And on the other, custom punching is possible in this production step

  • A further process step with injection molding completes the product. To integrate various functions, capacitive PolyTC® touch sensors can be fused with the plastic. This can be done via different technical methods: through Inmold Labeling (IML), Functional Foil Bonding (FFB), or OCA bonding. High-performance sensors in a transparent metal-mesh structure are provided by our subsidiary PolyIC in many variants and with superior quality

High-end designs for a spectacular finish of premium products

The finely timed and high-precision Print Mold Design (PMD) production process creates completely prefabricated plastic elements that you can use for high-quality individual products, small series, or large batches. The peculiarities of this multi-stage technology make it possible, for example, to create a captivating surface with a creative design, an exciting feel, atmospheric lighting effects, and large-scale transparencies on interior doors, fridge fronts, or designer lights. By means of integrated PolyTC® touch sensors, the extraordinary potential of PMD technology breathes an aesthetic and functional life into your new premium products, which communicates directly with your customers via their sensory perception.

From passive to lively - from traditional to creative designer pieces

What you can achieve with PMD for products of the future - whilst generating an overwhelming response from your customers - can be illustrated using a refrigerator example: with the decorative and functionally refined plastic surface from KURZ, it is advancing from a modest standard kitchen appliance to a main actor. The outside can be effectively staged with a day-night design. During the day, the refrigerator shows a homogeneously connected surface. As daylight decreases, light effects can appear on the front of the appliance and, if desired, in other areas, which may even flow into each other, change, and blend. This allows you to create spectacular transformations in a day-night design. Striking abstract elements against a bright background during the day alternate with atmospheric backlighting at night, even with inverted color ratios. But that’s not all: different matting on the surface can enhance optical depth effects. This can create amazing 3D effects in the design. Even illuminated letters with messages and information can appear.

Integrated functions bring comfort and future viability into play

Any surface aesthetics that can be realized with the PMD process can also be combined with integrated capacitive sensors. This makes it possible to integrate convenient functionalities directly into the installed plastic element - for example, the control panel for a functional door trim in the car, a controller for the interior lighting of furniture, or a display for coffee machines. In OFF mode, such elements can be hidden behind elegant decor. Proximity sensors detect the start of integrated functions requested by the user. The ON button becomes visible and functions can now be controlled via touch.


Your production concept from a single source

If you wish, KURZ will accompany you throughout the development of completely new premium products with exceptional surface finishing. As your partner for the print mold process, we’re already by your side during the brainstorming and development stages of new product designs. The specialists at BURG DESIGN and KURZ are familiar with design trends and have the know how to translate them into an innovative surface design with surprising aesthetics and functionality through integrated PolyTC® touch sensors. Naturally, what applies to creative ideas and sustainable product concepts also goes for any technical issues and questions that may arise. We can be on your site locally or worldwide, advising on your production line - with all the components, tools, and processes you need. Reliable, precise, and visionary to boost your market position and entire value chain.


One of our strengths is the consultation on the product together with the customer. Our team of qualified specialists develops suitable solutions for your surfaces. Contact us now and let us inform, advise and inspire you.

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